Kimberly-Clark Cyber Heroes

Kimberly-Clark contacted us to help drive a campaign highlighting the individuals in their organization making differences in an increasingly critical domain: cybersecurity. We worked to bring to life the essence and personality of each individual through eye-catching, high-contrast illustrations alongside organic quotes.

Agency of Record: Relish Marketing

Creative Direction & Illustrations: Katerina Peña, Conga Design

A snappy palette paired with clever illustrations made Kimberly-Clark’s real employees more approachable, and a mix of patterns added visual texture as accents on a versatile range of applications.

Friendly but crucial messaging that doesn’t take itself too seriously added even more authenticity to accepted cybersecurity best practices.